MSPs: Use These 4 Points To Talk Clients Out Of Going Direct

Create A Custom Deployment For Your Clients

As an MSP, you know your clients better than anyone else. Show your clients how well you know them by custom-deploying a suite of services that specifically meet their needs. For example, if one of your clients manages many medical records, you can educate the client on HIPAA-directed patient privacy rights and develop a bundle of HIPAA-compliant solutions. Especially when services are branded with your clients’ names and logos, custom deployments can move the conversation beyond price and features. Custom deployments build inherent value that is hard for direct vendors to compete with.