Best Business

You never forget your first long-term marketing plan

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I remember my first long-term plan like it was yesterday. I worked at a small software company that asked me to build a solution for an all-in-one product (software/server/storage/etc.) for small regional banks. The sales team wanted to branch out with an offering that provided all the value the large banks received as an affordable and quick to implement solution. My task was to envision that package, pull in the partnerships and guide the go-to-market components. I had to determine pricing, partners and target customer. It was the first time I thought, “If I’m going to be successful, I need a long-term plan.”

Accenture Partners With MIT To Bring Up Next Generation Of VAR Leaders

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One way to fix the IT talent shortage? Build a partnership with a prestigious tech university.

That's exactly what Accenture has done with the Massachusetts Institute of Technology (MIT), and it hopes the program will bring up the company's next generation of IT leaders.

Born in the cloud’ doesn’t mean you’re done

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As a channel partner offering cloud solutions, you know how important it is to practice what you preach. To convince your customers to move to the cloud, there’s nothing better than being in the cloud yourself. For many older companies, that can mean a lot of catching up. But even if you’re part of a company “born in the cloud,” that doesn’t mean you’re done.

A channel partner’s checklist for moving to the cloud

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Nearly 95 percent of channel companies say the cloud solutions they currently offer clients are either mature or somewhat mature, according to CompTIA’s Fifth Annual Trends in Cloud Computing report. That’s a big change in just five years. In 2010, CompTIA found that only 1 in 10 channel firms had any involvement at all with selling or using cloud solutions.

Five Backup Industry Predictions and Their Impact on Data Protection

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Enterprise IT is evolving at a rapid pace with new platforms to address emerging business demands. The integration of mobile devices, cloud adoption by business, expansion of data repositories and a general trend toward centralization is changing the way IT is consumed and managed. Backup and recovery is directly influenced by these trends.

CIOs Turning to Service Delivery As Purchasing Power Dwindles

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Less Money, New Problems For CIOs

IT Departments are trying to reposition themselves as internal service providers in response to losing control over technology spending.

That's according to a survey of 177 CIOs and IT directors from mid-market organizations in 24 countries spanning Europe, North America, Latin America and Asia-Pacific.

The many benefits of taking customer relationships to the next level

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In addition to their deep knowledge of technology to enable our customers to be productive in some of the most difficult environments on the planet, our Dell Rugged Solutions team has an unexpected expertise. They could write a definitive guide to airports and rental car agencies across the country.

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