Digital business transformation is a concept that tends to be in the eye of the beholder. In fact, business and technology service providers usually have different interpretations of what’s involved.

Email marketing returns no value to your business if your potential customers don’t open or read it. But with the high volume of email that IT decision makers receive each day, it’s difficult to rise above all that noise and capture their attention.

The latest generation of so-called smart digital signage solutions have solidified the idea of embedding media players and software right inside digital signage displays, setting a new standard for the technology.

Early in my career, when businesses selected a mobile computing device for their workforce, it was a simple choice of what size laptop was ideal. In today’s mobile world, faced with a vast choice of devices offering various form factors and running different operating systems, the decision is a little more complex.

Smartphones and the BYOD movement have transformed the American workplace over the past decade. They’ve also shaken up the traditional IT channel, with many solution providers still working to realign their business offerings to the needs of the mobile first enterprise.