Born-In-The-Cloud VARs Versus Traditional VARs

Bowman said the interest level among partners in the managed security service model is high, and that both traditional and born-in-the-cloud resellers can be a good fit for MSP for security business.

"We have a lot of interested partners in the channel with traditional hardware and software solutions, but we're seeing born in the cloud on the increase," said Bowman. "Born-in-the-cloud VARs are looking at the benefits of managed, cloud-enabled services. Today, we also see the MSP induction still being around hybrid deployments, so we're seeing more hybrid models."