How Should Solution Providers Leverage Social Media?

partner marketing guide

Intelisys

Brian Leonard

Director of Marketing

Great marketing is all about leverage. Leverage tools to make it easy for your sales reps and employees to get involved and engage with as little effort as possible. Intelisys began using several social media tools in 2015 that increased the spread of our message by a minimum of 10 times. We now have higher Klout scores than any competitor in our market, and even many media companies in our space.

The right social media message is important, and combined with the right tools to leverage key influencers in the company, the results can be explosive. Social media management, amplification and analytics tools are not "one-size-fits-all," but we're happy to share with our sales partners which tools have made the biggest impact for us.