10 Marketing Tips From The Founder Of Geek Squad
Submitted by Michael Novinson on
"Most Services Businesses Stink Because Anyone Can Get Into Them."
Starting a technical support business is easy since you don't need to acquire any licenses or raise any venture capital.
"Let's just call a spade a spade here," Stephens said. "We're two steps above plumbing."
But top-shelf dispatching abilities are vital to success in providing services, Stephens said, since any unused capacity is revenue the company will never get back.
Stephens said Geek Squad functioned like Uber 15 years before the vehicle-for-hire company even existed.