"The Mark Of A Great Service Company Is How People Behave When No One Is Watching"

Stephens said some of the Best Buy corporate figures expected him to relax the dress standards for Geek Squad City since no customers would ever rstep ineally see the signature ensembles.

But even though Geek Squad City wasn't visible to customers, Stephens wanted the facility to offer employees an experience similar to the retail locations.

The agents are still wearing the traditional uniform, and Stephens painted the interior walls in the 700,000-square-foot building orange, using up all the orange paint in the country for two weeks.

The attention to appearances provided Geek Squad City with such a reputation that agents will drive to Kentucky during vacations to visit, Stephens said.